5 biggest smartphone makers of the world
5 biggest smartphone makers of the world
3
The smartphone industry is one of the most dynamic marketplaces out there. Till a few years ago it was dominated by Nokia, and companies like LG and Sony were among the key players in the market. Then came Samsung and Apple and within a few years, the two emerged as the strongest players in the smartphone segment.
However, while Apple and Samsung still rule the industry there are other key players too, having the potential to upset the party for the two tech giants anytime.
Here are the 5 biggest smartphone brands of the world, as per a research by Gartner. Note: The ranking is based on the global sales of smartphones in the first quarter of 2016.
However, while Apple and Samsung still rule the industry there are other key players too, having the potential to upset the party for the two tech giants anytime.
Here are the 5 biggest smartphone brands of the world, as per a research by Gartner. Note: The ranking is based on the global sales of smartphones in the first quarter of 2016.
Samsung
0
South Korean smartphone giant Samsung continues to rule the smartphone market with 81,186,900 units sold during the first quarter. The company held 23.2% market share, marginally down from 24.1% it held during the same quarter last year.
The company extended its lead over Apple during the first quarter. According to Gartner's research director Anshul Gupta, "Samsung's Galaxy S7 series phones and renewed portfolio positioned it as a strong competitor in the smartphone market, and more so in the emerging markets where it has been facing fierce competition from local manufacturers."
The company extended its lead over Apple during the first quarter. According to Gartner's research director Anshul Gupta, "Samsung's Galaxy S7 series phones and renewed portfolio positioned it as a strong competitor in the smartphone market, and more so in the emerging markets where it has been facing fierce competition from local manufacturers."
Apple
While Apple managed to retain its second position in the global smartphone market, the company witnessed its first double-digit decline year on year, with iPhone sales down by 14%. Apple's ‘upgrade program’ in the US has helped sweeten its flagship iPhone 6s and 6s Plus models’ prices, driving sales in the company’s largest market.
Apple is also exploring ways to refarm second-hand iPhones coming through the program in emerging markets.
Apple is also exploring ways to refarm second-hand iPhones coming through the program in emerging markets.
Huawei
0
At no. 3 position is Chinese smartphone maker Huawei. Other than witnessing strong growth in China, Huawei also saw strong smartphone demand in Europe, the Americas and Africa.
The company's total sales during the first quarter of 2016 stood at 28,861,000 units, according to Gartner. Huawei’s market share during the quarter stood at 8.3%.
The company's total sales during the first quarter of 2016 stood at 28,861,000 units, according to Gartner. Huawei’s market share during the quarter stood at 8.3%.
Oppo
0
Oppo had the best performance in the first quarter of 2016, with unit sales growing by 145%. Like Huawei and Xiaomi, Oppo saw strong growth in China, taking share from other players like Lenovo, Samsung and Yulong.
The company’s smartphone sales in the emerging Asia-Pacific region rose by 199%, with 16,112,600 units sold during the quarter.
The company’s smartphone sales in the emerging Asia-Pacific region rose by 199%, with 16,112,600 units sold during the quarter.
Xiaomi
At no. 5 is Chinese smartphone maker Xiaomi. Just like Huawei and Oppo, Xiaomi too witnessed strong growth in China. The company also experienced good demand for its smartphones in the emerging Asia-Pacific region.
No comments:
Post a Comment